Brandmark Design ChocoTea
In this project, I developed the brandmark and packaging design for ChocoTea, a premium chocolate brand that blends high-quality dark cocoa with carefully selected Chinese tea leaves from Yunnan. The goal was to create a brand identity that highlights the unique combination of flavors while reflecting the luxury and sophistication of the product. The name ChocoTea is both memorable and reflective of the product’s special qualities.
Through careful selection of typography, colors, and shapes, I crafted a logo that conveys a sense of elegance and indulgence. The use of premium materials and luxurious details in the design reinforces the high-end positioning of the brand. From the display box to the delivery packaging, each element was designed to offer consumers a refined and sophisticated experience.
